Somos Uno is a clothing brand based in San Diego. Every season they drop a 360 marketing campaign for each collection.

LETTERS was the campaign we created for the winter capsule collection. We produced several marketing materials – one of them being a short film. without feeling like an advertisement.

To help us promote the campaign on Instagram, we chopped up the short film into 5 short reels.

• Garment Design: Oscar Meza, Naked Mind Rodeo

• Art Direction: Oscar Meza, Alejandro Merida

• Creative Director: Alejandro Merida

• Shot by: Joseph Anzaldo

• Styling: Alejandro Merida

• DP & Produced by: Mortis Studio

• Post Editing: Lucid Projects, Oscar Meza